Wednesday, November 13, 2019

Experienced Jim Beam Highball Pop-Up Bar in Eastwood City


From the busy district of City of Pasay to Eastwood City, I traveled almost 2 hours in EDSA and Ortigas (bumper to bumper traffic) on my motorcycle. Just to check what is JimBeam Highball Pop-Up Bar is all about. Oh no, it was a drinking event, and I brought my scooter. I did not drink too much to enjoy the night.


JimBeam Highball Pop-up Bar is a 5-day event from November 12 to 16 and features all-new highballs that were inspired by local flavors and designed specifically for the Filipino palate like Yuzu and Lemongrass Highball, Calamansi and Pandan Highball
Pineapple and Basil Highball, Mango Spice Highball. You’ll also, see the return of familiar flavors that were available during last year’s pop-up bar in BGC like the Lychee and of course, the Signature Classic Highball. Each night lots of iconic OPM artists, bands and performers are present on the stage. (Ebe Dancel, The Juans, Clara Benin, Better Days and The Vowels they Orbit).




JimBeam Highball Refreshment Pricelist.jpg


This night, I also saw some of my fellow bloggers jamming and potting some JimBeam Signature mixes. I sat with them and we enjoyed the party. 

with Blogger Jayson Biadog 
The Instagrammable wall

On stage, Clara Benin with her band, Clara Benin Pinay indie singer-songwriter is best known for her track "Parallel Universe".




Aside from OPM or night music, JimBeam also set-up fun game booths like Jim Beam Highball Claw Machine, once you catch 1 ball, the crew will replace it with JimBeam items, as a prize. Same as the Highball Pong Game. 








They also have the JimBeam mix video challenge, wherein you need to try to mix the JimBeam with lemon and soda while taking a video on your phone or camera, and then upload the video to your social media account, (FB or Instagram).







JimBeam new signature mixes. I preferred to drink the Pineapple Basil Mix. Unfortunately, I forgot to take a photo.







Since I brought my scooter, I did not drink too much, (need to have a presences of mind while driving back at home)

The food, Oh yes, a lot of appetizers drops on our table.


















The night was so lots of JimBeam drinks (but I did not drink too much), food, fun, and memories, I got back home before 12 midnight. Some photos I took are available on my Google Photos. Vlog about this experience soon up on my Youtube Channel.


Insert the short message from Rayern Goh, Senior Brand Manager, JimBeam

“We’re so excited to bring back the Jim Beam Highball Pop-Up bar to the lively city that is Manila! Our new flavors are sure to tantalize your taste buds and leave you craving for more,”  “Jim Beam Highball is an excellent drink that’s perfectly well-balanced, refreshing, and pairs superbly with so many dishes. We can’t wait to share this with you!”




ABOUT JIM BEAM
Founded in 1795, Jim Beam is the world’s No. 1 bourbon and has been operated by one family for seven generations. 220 years of experience goes into every bottle, along with corn, rye, malted barley, water, time, pride, and of course, true passion! Jim Beam White is the cornerstone of the Jim Beam bourbon portfolio and it derives its rich, satisfying flavor from a treasured family recipe where every drop is aged in charred oak barrels. It boasts an oaky vanilla aroma with a medium-bodied flavor with hints of vanilla and caramel.

Jim Beam is best served in a Jim Beam Highball, a tall cocktail of Jim Beam Bourbon over ice, topped with soda, and finished with a squeeze of citrus! This the concoction is the ultimate drink for our tropical climate - it is without equal as a noon-time tipple, an after-work refresher or a weekend party-starter!

ABOUT BEAM SUNTORY INC.
As a world leader in premium spirits, Beam Suntory inspires human connections. Consumers from all corners of the globe call for the company’s brands, including the iconic Jim Beam and Maker’s Mark bourbon brands, Suntory whiskey Kakubin and Courvoisier cognac, as well as the world renowned premium brands including Knob Creek, Basil Hayden’s and Legent bourbon; Yamazaki, Hakushu, Hibiki and Toki Japanese whiskey; Teacher’s, Laphroaig and Bowmore Scotch whiskey; Canadian Club whiskey; Hornitos and Sauza tequila; EFFEN, Haku and Pinnacle vodka; Sipsmith and Roku gin; and Midori liqueur.

Beam Suntory was created in 2014 by combining the world leader in bourbon and the pioneer in Japanese whiskey to form a new company with a deep heritage, passion for quality, innovative spirit and vision of Growing for Good. Headquartered in Chicago, Illinois, Beam Suntory is a subsidiary of Suntory Holdings Limited of Japan. For more information on Beam Suntory, its brands, and its commitment to social responsibility, please visit www.beamsuntory.com and www.drinksmart.com.


Follow Jim Beam Philippines on Facebook, and Instagram


XOXO

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Tuesday, November 12, 2019

The iconic Jim Beam Highball Pop-Up Bar Is Back On High Gear

Jim Beam is set to conquer Eastwood City with new flavors for the ultimate highball on tap and its iconic  Jim Beam Highball Pop-Up Bar!

PHILIPPINES, NOVEMBER 2019 – The iconic Jim Beam Highball Pop-Up Bar will return on November 12-16 at Eastwood Central Plaza offering an even fresher the experience served through the signature highball draft machines from Japan.Building up from it's first introduced earlier this year, the second iteration of the Jim Beam Highball Pop-Up Bar will feature all-new highballs that were inspired by local flavors and designed specifically for the Filipino palate:
Yuzu and Lemongrass Highball

Calamansi and Pandan Highball

Pineapple and Basil Highball

Mango Spice Highball

You’ll also, see the return of familiar flavors that were available during last year’s pop-up bar in BGC like the Lychee and of course, the Signature Classic Highball.

Lychee

Signature Classic Highball
 

JIM BEAM HIGHBALL ON HIGH GEAR
The Jim Beam Highball Pop-Up Bar at Eastwood City will also feature even more live musical performances by some of the country’s iconic OPM artists such as Ebe Dancel, The Juans, Clara Benin, Better Days and The Vowels they Orbit.

In between listening to these sweet tunes and drinking the freshest highballs, you can also enjoy new games with your friends like the Highball Pong or the Jim Beam Highball Claw Machine! The sought after Make Your Jim Beam Highball booth will be there to give you more reason to enjoy the signature highball. With each purchase of a Highball, you’ll be granted a free chip to play these games and a chance to win some awesome Jim Beam Highball merch and other prizes!

“We’re so excited to bring back the Jim Beam Highball Pop-Up bar to the lively city that is Manila! Our new flavors are sure to tantalize your taste buds and leave you craving for more,” said Rayern Goh, Senior Brand Manager at Jim Beam. “Jim Beam Highball is an excellent drink that’s perfectly well-balanced, refreshing, and pairs superbly with so many dishes. We can’t wait to share this with you!”

See you at the Jim Beam Highball Pop-Up Bar at Eastwood Central Plaza from Tuesday to Saturday, November 12-16! The bar will be open from 6pm to 12mn.




ABOUT JIM BEAM
Founded in 1795, Jim Beam is the world’s No. 1 bourbon and has been operated by one family for seven generations. 220 years of experience goes into every bottle, along with corn, rye, malted barley, water, time, pride, and of course, true passion! Jim Beam White is the cornerstone of the Jim Beam bourbon portfolio, and it derives its rich, satisfying flavor from a treasured family recipe where every drop is aged in charred oak barrels. It boasts an oaky vanilla aroma with a medium-bodied flavour with hints of vanilla and caramel.

Jim Beam is best served in a Jim Beam Highball, a tall cocktail of Jim Beam Bourbon over ice, topped with soda, and finished with a squeeze of citrus! This the concoction is the ultimate drink for our tropical climate - it is without equal as a noon-time tipple, an after-work refresher or a weekend party-starter!

ABOUT BEAM SUNTORY INC.
As a world leader in premium spirits, Beam Suntory inspires human connections. Consumers from all corners of the globe call for the company’s brands, including the iconic Jim Beam and Maker’s Mark bourbon brands, Suntory whiskey Kakubin and Courvoisier cognac, as well as the world renowned premium brands including Knob Creek, Basil Hayden’s and Legent bourbon; Yamazaki, Hakushu, Hibiki and Toki Japanese whiskey; Teacher’s, Laphroaig and Bowmore Scotch whiskey; Canadian Club whiskey; Hornitos and Sauza tequila; EFFEN, Haku and Pinnacle vodka; Sipsmith and Roku gin; and Midori liqueur.

Beam Suntory was created in 2014 by combining the world leader in bourbon and the pioneer in Japanese whiskey to form a new company with a deep heritage, passion for quality, innovative spirit and vision of Growing for Good. Headquartered in Chicago, Illinois, Beam Suntory is a subsidiary of Suntory Holdings Limited of Japan. For more information on Beam Suntory, its brands, and its commitment to social responsibility, please visit www.beamsuntory.com and www.drinksmart.com.




xoxo

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